For marketers, Facebook Groups present a great opportunity to grow their businesses. Although it is more common to see personal profiles join groups, it is also possible for your Page to join a Group on Facebook.
Groups on Facebook play a vital role in the day-to-day activities of Facebook users, and getting your page into a group is not a difficult process. It was pointed out by Facebook that this function to add pages into groups would benefit a large number of businesses as there are a lot of celebrities, public figures, and brands who use Facebook Pages as their main account.
Before this feature was added, various brands were restricted from interacting with their supporters or fans within Facebook groups, but now, a lot of verified pages with millions of likes communicate within groups.
Steps To Join A Facebook Group With Your Page
It’s actually pretty simple and very much like joining as your own profile, except for a few tweaks.
STEP 2: Search for the group you want to join.
You will find a search bar at the upper right corner of the screen. Enter some keywords of the Group you’re searching for, or if you know the exact name, key those in. You will be given a list of results that matches your search.
STEP 3: Join Group
Once you find the group you want to join, click on the + Join Group button located right next to the Group name.
Then you choose if you’d like to join the Group as your personal profile or as a Page, then click Join Group.
And that’s it! You’ve successfully joined a Facebook Group as your Facebook Page.
Things to Note when Joining a Group as Your Page
It’s important to remember that joining a group as a page is mostly dependent on the group settings, and when joining a group, you have to keep in mind that:
- Not all groups are open to accepting members as a Page. Most only allow personal profiles, so if you were not asked to choose between your personal profile and pages, then they don’t allow pages.
- As a Page, you can’t be invited to join a Group, but can only request to join one.
- If you’re already part of an existing group both for your personal profile and your page, make sure you switch between profiles when making a post and comment within the group.
- Only group page admins have the power to request to join a group.
Facebook Groups are an excellent way for brand pages to promote their businesses. Joining a Facebook Group with your page is a simple three-step process. You can always search out the group you want to join, but remember the possible restrictions you may face. If you do succeed in joining your desired group, be careful not to violate any of the group’s terms and conditions as the group admins can still block you, and can possibly misrepresent your page.